With 60 million visitors and over 130 million pageviews per month, SlideShare is one of the world’s most powerful B2B sites. Business executives use SlideShare at a rate that’s five times greater than their rate of use for other social networks, comScore reports. Repurposing your content for SlideShare is easy and helps you to get more mileage out of an existing investment. Using content you already have also lets you focus on structure and format instead of on generating entirely new material.
by Chris Brown
When a company is just starting out, it’s difficult to know what to look for in a PR agency – or if you even need one in the first place.
High Power Three-Channel LED Driver
Keith Szolusha – Senior Applications Engineer, Power Products
Large arrays of LEDs require high power and multi-string LED drivers. [Read more…]
Frustrated by ‘peak and valley PR’? Here are great ways to secure placements during down cycles in activity.
By Heather Whaling
Do you ever look at your PR results reports and see spikes in media coverage at certain times and major dips at others?
For example, you might be securing 10 placements a day surrounding a product launch or funding announcement. After the excitement wears off, then come minimal media coverage and decreased visibility. [Read more…]
There is nothing like a good old-fashioned feud between classic authors. This example can help add oomph to your writing.
William Faulkner once said about his contemporary, “[Ernest Hemingway] has never been known to use a word that might send a reader to the dictionary.”
Hemingway scoffed: “Poor Faulkner. Does he really think big emotions come from big words?”