How to Repurpose Your Content Into an Ideal SlideShare Deck
With 60 million visitors and over 130 million pageviews per month, SlideShare is one of the world’s most powerful B2B sites. Business executives use SlideShare at a rate that’s five times greater than their rate of use for other social networks, comScore reports. Repurposing your content for SlideShare is easy and helps you to get more mileage out of an existing investment. Using content you already have also lets you focus on structure and format instead of on generating entirely new material.
by Chris Brown
There’s Content in Your Pocket: 10 Marketing Lessons From Dr. Seuss
Is the phone call completely dead in PR?
As seen on the Talking Points Blog at http://www.arikhanson.com/
Recently, I made a decision with a client of mine: I was going to pick up the phone and call her once a week (at least).
How To Write A Great Professional Thank You Note
From the blog of JOHN MUSCARELLO / Follow Me on Twitter HERE
Someone in your network has given you valuable advice. What’s the secret to writing a great professional thank you note?
Do you send them an email? Do you send them a hand-written note? Do you send them a little gift?
Optimize your LinkedIn profile: 10 steps you should take
From the Knowledge Enthusiast Blog by Matthew Royse
LinkedIn is one of the most professional social media networks. It has more than 313 million members in more than 200 countries and territories. Professionals sign up to join LinkedIn at a rate of more than two members per second.
3 Tips to Help You Find the Right PR Agency for Your Startup
When a company is just starting out, it’s difficult to know what to look for in a PR agency – or if you even need one in the first place.
New YouTube Video from Linear Technology Corporation
High Power Three-Channel LED Driver
Keith Szolusha – Senior Applications Engineer, Power Products
Large arrays of LEDs require high power and multi-string LED drivers. [Read more…]
5 Ways to Land Media Coverage With No News
Frustrated by ‘peak and valley PR’? Here are great ways to secure placements during down cycles in activity.
By Heather Whaling
Do you ever look at your PR results reports and see spikes in media coverage at certain times and major dips at others?
For example, you might be securing 10 placements a day surrounding a product launch or funding announcement. After the excitement wears off, then come minimal media coverage and decreased visibility. [Read more…]
2 BUSINESS WRITING TIPS FROM HEMINGWAY
There is nothing like a good old-fashioned feud between classic authors. This example can help add oomph to your writing.
William Faulkner once said about his contemporary, “[Ernest Hemingway] has never been known to use a word that might send a reader to the dictionary.”
Hemingway scoffed: “Poor Faulkner. Does he really think big emotions come from big words?”
Zing!